At b9777, your privacy is not an afterthought — it is a foundational design principle. This Privacy Policy explains in plain, legally rigorous terms exactly what personal data b9777 collects from Pakistani players, why we collect it, how we use and protect it, who we share it with, and what rights you hold over your own information. Please read this document in full before registering an account or using any b9777 service.
b9777 collects only the personal data that is strictly necessary for the specific, legitimate purposes disclosed in this Policy. Data collected for KYC verification is not repurposed for marketing without your explicit consent.
We request only what is required. b9777 does not collect biometric data, government identification beyond what KYC law mandates, or any category of sensitive personal data that is not directly necessary for platform operation.
All personal data is transmitted via 256-bit SSL encryption. Stored data is protected by enterprise-grade encryption at rest. Access to player data within b9777 is restricted by role-based permissions and audit-logged at all times.
b9777 does not rely on hidden or pre-ticked consent boxes. Where consent is the legal basis for processing your data — such as for marketing communications — that consent is obtained explicitly and can be withdrawn at any time.
Pakistani players hold the right to access, correct, port, restrict, and in appropriate circumstances erase their personal data held by b9777. Data subject requests are processed within 30 calendar days of receipt.
b9777 does not sell, rent, or trade your personal information to any third party for that party's independent commercial purposes. Full stop. This is a hard commitment, not a policy subject to future revision for commercial gain.
This Privacy Policy is issued by b9777 ("b9777", "we", "us", "our"), the operator of the online gaming platform accessible at b9777.app. b9777 is the data controller in respect of all personal data collected from players and users who interact with the b9777 Platform, including Pakistani players accessing b9777 from Karachi, Lahore, Islamabad, Faisalabad, Rawalpindi, Multan, Peshawar, Hyderabad, Quetta, and all other cities across Pakistan.
b9777 operates under an internationally recognised gaming license issued by a recognised gaming regulatory authority. As a licensed gaming operator, b9777 is subject to regulatory data protection obligations that apply in addition to — and in some respects exceed — general commercial privacy standards. These obligations include mandatory KYC data retention requirements, AML transaction monitoring duties, and responsible gaming data handling standards.
This Policy applies to all personal data processed by b9777 in connection with your registration, account use, gaming activity, payment transactions, customer support interactions, and marketing communications on or through the b9777 Platform.
b9777 collects personal data across several categories, depending on your level of interaction with the Platform. The following table sets out the categories of data collected and the typical source:
| Data Category | Specific Data Points | Source |
|---|---|---|
| Identity Data | Full legal name, date of birth, nationality, CNIC number (where provided for KYC), passport number (where provided for KYC) | Provided directly by you |
| Contact Data | Pakistani mobile number, email address (if provided), city/province of residence | Provided directly by you |
| Account Data | Username, hashed password, account preferences, responsible gaming settings, account history | Generated on registration; updated by you |
| Financial Data | Deposit and withdrawal amounts, transaction timestamps, payment method identifiers (JazzCash/EasyPaisa account reference, bank account last 4 digits where applicable), PKR wallet balance history | Automatically generated from transactions |
| Gaming Data | Game session history, wager amounts, win/loss records, sport and game category preferences, betting market selections, session duration data | Automatically generated from Platform use |
| Technical Data | IP address, device type and model, operating system version, browser type, mobile network carrier, time zone, login timestamps, session identifiers | Automatically collected by Platform systems |
| Communications Data | Live chat transcripts, support ticket content, SMS OTP activity (not content), feedback and survey responses | Generated from support interactions |
| Document Data | KYC identity document images (CNIC/passport), proof of address documents — retained only as required by regulatory obligation | Provided directly by you during KYC |
Note on Sensitive Data: b9777 does not intentionally collect sensitive personal data categories such as racial or ethnic origin, political opinions, religious beliefs, health data (except where voluntarily disclosed in the context of responsible gaming self-exclusion requests), or biometric data. If you disclose such data incidentally in a support conversation, it will be treated with the highest degree of confidentiality and not processed for any other purpose.
b9777 collects personal data through the following channels and mechanisms:
b9777 processes personal data only where a valid legal basis for processing exists. The following table sets out our principal processing purposes and the legal basis relied upon in each case:
| Processing Purpose | Legal Basis |
|---|---|
| Account registration and management | Performance of contract (Terms & Conditions) |
| Processing deposits and withdrawals in PKR | Performance of contract |
| KYC identity and age verification | Legal obligation (gaming license requirements) |
| Anti-money-laundering (AML) monitoring | Legal obligation (gaming license / AML law) |
| Fraud detection and prevention | Legitimate interests of b9777 and players |
| Responsible gaming monitoring and intervention | Legal obligation (gaming license requirements) and legitimate interests |
| Customer support and dispute resolution | Performance of contract / legitimate interests |
| Platform improvement and analytics | Legitimate interests of b9777 |
| Direct marketing communications (SMS / email) | Consent (where obtained) / legitimate interests (for existing players) |
| Regulatory reporting and audit compliance | Legal obligation |
b9777 does not sell your personal data. We share personal data only with carefully selected third parties where it is necessary to deliver Platform services, comply with legal obligations, or protect the legitimate interests of b9777 and its players. All third-party recipients are bound by contractual data protection obligations consistent with the standards set out in this Policy.
Absolute Prohibition: b9777 will never sell, rent, trade, or otherwise transfer your personal data to any third party for that third party's own commercial marketing purposes. This includes advertising networks, data brokers, and lead generation companies.
As a globally licensed online gaming platform serving Pakistani players, b9777 may transfer your personal data to countries outside Pakistan for the purposes of storage, processing, and service delivery. Such transfers occur where b9777's technology infrastructure, licensing authority, KYC providers, or game software partners are based in jurisdictions other than Pakistan.
Where personal data is transferred internationally, b9777 ensures that appropriate safeguards are in place, which may include standard contractual clauses approved by recognised data protection authorities, binding corporate rules, or transfers to jurisdictions that the applicable regulatory framework recognises as providing adequate data protection.
b9777 retains personal data for no longer than is necessary for the purposes for which it was collected, subject to any overriding legal retention obligations. The following retention periods apply as a general guide:
b9777 uses cookies and similar tracking technologies to operate the Platform, remember your preferences, maintain your authenticated session, and analyse Platform performance. The following categories of cookies are used:
Most web browsers allow you to manage cookie preferences through browser settings. Blocking essential cookies will affect your ability to log in and use the b9777 Platform. For Pakistani players using mobile browsers on Jazz, Zong, Telenor, Ufone, or Warid connections, cookie management is available through standard Android and iOS browser settings.
b9777 respects your rights in relation to your personal data. Subject to applicable law and b9777's regulatory retention obligations, you hold the following rights:
To exercise any of the above rights, please contact b9777's support team via live chat (available 24/7) or by email at the address published in Section 15. b9777 will respond to all data subject requests within 30 calendar days of receipt. Where a request is complex or numerous, this period may be extended by a further 60 days, with notification provided to you within the initial 30-day period.
b9777 is strictly an adult platform. Access is prohibited to persons under the age of 21. b9777 does not knowingly collect, process, or store personal data from individuals under the age of 21. The b9777 Platform is designed exclusively for adults of legal gaming age.
Age verification is applied at the account registration stage and prior to the processing of any withdrawal. If b9777 becomes aware that personal data has been collected from an individual under the age of 21, that data will be deleted immediately, the account will be closed, and all funds returned through the original deposit method to the extent technically possible.
If you believe that a minor may have accessed the b9777 Platform or provided personal data to b9777, please contact b9777 support immediately at the contact details provided in Section 15.
b9777 applies appropriate technical and organisational security measures to protect your personal data against unauthorised access, accidental loss, destruction, or disclosure. These measures include:
While b9777 implements all reasonable security measures, no internet-based platform can guarantee absolute security. You are responsible for keeping your b9777 account credentials confidential and for reporting any suspected unauthorised access to b9777 support immediately.
The b9777 Platform may contain links to third-party websites, payment platforms, or services. This Privacy Policy applies solely to data processed by b9777 through the b9777 Platform. b9777 does not control third-party websites and is not responsible for their privacy practices. When you leave the b9777 Platform by following a link to a third-party site, we encourage you to review the privacy policy of that site.
b9777 may send you marketing communications about promotions, bonuses, new games, PSL betting markets, and other b9777 Platform features where we have a legal basis to do so — either your explicit consent, or our legitimate interest in communicating relevant offers to existing players.
b9777 reserves the right to update this Privacy Policy from time to time to reflect changes in our data practices, regulatory requirements, or Platform services. When we make material changes to this Policy, we will notify registered players via the mobile number or email address associated with their b9777 Account, or by placing a prominent notice on the Platform, no fewer than 7 calendar days before the changes take effect.
The "Last Reviewed" date at the top of this Policy will be updated each time an amendment is made. We encourage you to review this Policy periodically. Your continued use of the b9777 Platform following notification of changes constitutes acceptance of the updated Policy.
If you have any questions about this Privacy Policy, wish to exercise your data rights, or wish to lodge a complaint about b9777's data handling practices, please contact b9777 through the following channels:
If you are not satisfied with b9777's response to a privacy complaint, you have the right to escalate your complaint to the data protection supervisory authority in the jurisdiction in which b9777 holds its gaming license, or to the independent dispute resolution service designated by b9777's licensing authority.
b9777's privacy commitment is built into every part of the Platform — from the 256-bit encrypted login to the no-sell guarantee on your personal data. Pakistani players from Karachi to Peshawar can play cricket, casino, and slots with full confidence. Adults 21+ only. Play responsibly.